NEWS & EVENTS
Monday, December 10, 2007
BDMetrics is Awarded IAEE’s 2007 Outstanding Achievement Award
SmartPlatform Recognized for Innovation in Business Solutions
December 10, 2007 – Baltimore, MD. The International Association of Exhibitions and Events (IAEE), the premiere association for the trade show industry, has named BDMetrics, Inc. and its integrated SmartPlatform technology as the 2007 recipient of its prestigious Innovation in Business Solutions Award.
In its four years of service to the trade show industry, BDMetrics has pioneered the development of a comprehensive technology platform that has transformed an event into a 365 community which personalizes the event around the specific needs and interests of all participants. Called SmartPlatform, this powerful blending of relationship technology, community and universal search and connective media resources has elevated the value and impact of the face-to-face business experience. Leading events across a wide spectrum of industry sectors are now benefiting from important new revenue streams and access to previously untapped market intelligence, while at the same time delivering enhanced and measurable ROI to all participants.
The award announcement was made by IAEE in October and it will be presented to BDMetrics in December 2007 at the IAEE Annual Meeting in Las Vegas. Rick Geritz, CEO of BDMetrics, remarked, “This award, while given to BDMetrics, is really an award to our event partners who share vision on how to make their events more valuable to their attendees, exhibitors and members. They shape the development and growth of the tradeshow industry.”
Chuck Yuska, President and CEO of the Packaging Machinery Manufactures Institute (PMMI) offered these comments about his integration of BDMetrics’ technology: “Our collaboration with BDMetrics has enabled us to unify all our association’s core services (tradeshow, magazine, online, membership) into one integrated database and ROI platform. We can now more effectively serve member business needs through our tradeshows and on a year round 365 basis. We call this service platform PMMI Total Access, and its development would not have been possible without BDMetrics’ breakthrough technology and our partnership with this dedicated organization. The IAEE award is well deserved.”
For additional information about SmartPlatform or to schedule a presentation to your event team,
contact: Jack Chalden, jack.chalden@bdmetrics.com.
About BDMetrics
BDMetrics is the creator of You-Based™ personalization technology for leading tradeshows and associations. This personalization technology customizes the entire event around the unique needs and interests of all participants and extends business relationships and interaction 365 days a year. The technology drives attendance, increases exhibitor participation, facilitates relevant business relationships and ensures positive constituent ROI. BDMetrics partners with leading tradeshow owners and associations to redefine and elevate the value of the face-to-face business experience and converts their communities into commerce.
For more information go to the BDMetrics website at www.bdmetrics.com
or contact us
at 410-420-1028.
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