“SmartBooth helped ENEA more than double our qualified lead count. In addition we were able to sub-stantially decrease our cost per lead. The Embedded Systems Conference was a huge success for us this year.”

Director of Marketing
ENEA

NEWS & EVENTS

Friday, November 04, 2005
BDMetrics You-Based™ Personalization to Maximize Experience At 2006 National Restaurant
Association Show

News Release
November 04, 2005

New Personalization Technology to Maximize Experience At 2006 National Restaurant Association Show

Association's Show is only restaurant-and-foodservice event to offer this unique service

(Chicago, Ill.) The National Restaurant Association today announced the launch of NRA Show Connect and SmartBooth™, new personalization technologies provided to maximize the return-on-investment for both exhibitors and attendees at the 2006 National Restaurant Association Restaurant, Hotel-Motel Show, held at McCormick Place in Chicago, May 20-23.

The National Restaurant Association Restaurant, Hotel-Motel Show is the only industry event offering this profiling service. NRA Show Connect's You Based™ technology, powered by BDMetrics, uses data mining to find all the people, products and educational sessions that meet the unique needs of each attendee.

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